Meet Norma

Living a life that I only dreamt of from my years in corporate. My mission is to provide YOU with a map—a clear path forward!

Let’s work together!

Have Worked With

Google

Microsoft

Salesforce

AIB

Procore Technology

LinkedIn

Sprout Social

Slack

Google • Microsoft • Salesforce • AIB • Procore Technology • LinkedIn • Sprout Social • Slack •


About Me

Hi, I’m Norma, a systemic coach who speaks from the heart. Friends and clients say I’m kind, compassionate, calm yet vibrant, and always in flow. I blend my skills as a systemic coach with deep intuition to make my work a joyful part of daily life.

I radiate joy and now live a purpose I once only dreamt of. I sea swim regularly throughout the year in the Irish Sea. (only for the mad. Nature and the Sea resource me to feel more myself.

Born in the lovely countryside of Co. Limerick (S.W. of Ireland), I’m a daughter, sister, cousin, aunt, friend, and former colleague. These roles have shaped the vibrant person I am today.

As the second child and only living girl, I always wanted to be different. I never craved a 'traditional' role and even dreamed of being a nun. Inspired by my adventurous godmother who helped people in the African missions. I saw her life was all about freedom and adventure, unlike the typical responsibilities I saw at home. My life of ‘Beyond the Norm’ began from a young age.

Diving into systems theory showed me how the many roles I’ve played impacted my life. One big lesson was "right sizing" myself—not playing too small or too big in familiar roles.

Do you ever feel too big or too small, thinking everything’s your fault?

On my coaching journey, I’ve found my true size, feeling lighter and sharing my experiences freely. I talk about life’s challenges in my podcast and public talks. My losses, though tinged with grief, have transformed me. They now drive my creative change. I honour the systems I come from and the experiences that shaped me, using them as resources for resilience and inner strength.


My Journey

After recovering from major surgery in 2007 due to aggressive Endometriosis, I discovered the power of coaching. This pivotal moment helped me let go, uncover my blind spots, and align my life with my true purpose.

Transitioning from corporate life to becoming a full-time coach was a decade-long journey, culminating in my graduation as a life and business coach in 2018.

Now I am driven to guide people like you to unveil a new vision & version of your future. One filled with achievable possibilities.

I’m dedicated to making a meaningful impact for you, your team, or your business.

So YOU can achieve the transformative change and fresh start you crave.

My work is rooted in systemic coaching, which includes self and group development.

I also believe breath, meditation & self-compassion, are the greatest, most accessible resources that can transform your life.

As a lifelong learner, I undergo frequent training and supervision. I also hold a bachelor’s degree in cultural studies, an MA in Marketing, and have international work experience living in the USA, France, Belgium & Spain.

My Mission

My mission is to provide YOU with a map—a clear path forward—to overcome obstacles or entanglements and rediscover YOUR innate ability to thrive.

My hope is that YOU and YOUR Team to see yourself as resourced, whole and feeling a freedom within yourself that you can achieve anything you dream of.

My work is to remove the fear of change, to normalise change and take the time to design the life and work you want.

It will allow you to feel free and rebalance what is really important in your life - your family, your health, your friends and travel. Your hard work will be acknowledged and rewarded while still living the life you want!

As you start to ‘acknowledge what is’, YOU can go deeper to discover what it means to belong and how You can live YOUR LIFE without entanglements.

My Dream

My dream is one of success for YOU to see and feel a future you are excited about. One which gives YOU purpose and meaning but also a life You can start living right now. 

My dream is that YOU as leaders, business owners are rewarded for WHO YOU ARE and the work YOU do while still feeling free and resourced.

Working with me, YOU get to ‘right size’ Yourself, live with a healthy balance of exchange in your systems, externally and internally. So that YOU have the authority to change the direction and outcome of YOUR work and life.

Lets Work Together

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Lets Work Together -